Hush Creative

We were asked to create a brand and packaging route for Sharp's Brewery's new Premium Craft Beer range, Connoisseur's Choice. The approach was to give an air of distinction with the simple introduction of a bright metallic foil accent colour for each number on a complementary coloured stock to add a modern edge.

It was important that the Head Brewer, Stuart Howe was intrinsically bound into the design's somehow and so the introduction of his signature and intro text gave it that personal touch. We recently won 6 awards at the International Beer Challenge, Design and Packaging Awards, including 2 gold, 2 silver and 2 bronze as well as a trophy awarded for the Supreme Design and Packaging 2013.